90% of dads feel overwhelmed. only 10% prepare.

Don’t go into the most important job of your life unprepared. Be the 10%.

We're proud of you for getting the Baby Prep Planner —great job! Now you have no excuses – it’s time to get to work knocking stuff off the list.

But that’s just the start. The harsh reality is that becoming a dad is going to kick your ass — guaranteed.

Birth, postpartum, and parenting will push you beyond anything you’ve known. And you need to put in the work to prepare yourself and show up as your best self for your family in the months ahead.

We’re here to help you win—for yourself and your family. Go deeper with Fatherhood Ready, our full program designed to prepare you for what’s ahead.

$99 $247

“This course was amazing. I feel as prepared as I can be to step into fatherhood. I appreciated the serious call to action. The exercises are what really brought it home. Letting my partner into those exercises allowed us to co-create a really solid foundation for our child. I am so stoked to be a part of this community and to step into this journey of fatherhood.

what you’ll get from fatherhood ready

be your partner’s rock THROUGH birth & postpartum

We’ll train you for your most important job: supporting your partner through the most intense experience of her life.

BULLETPROOF YOUR RELATIONSHIP

Build a shared vision, parenting values, and communication skills so you’re ready to handle the challenges ahead.

LEARN ESSENTIAL NEWBORN & PARENTING SKILLS

Be able to soothe a newborn, navigate sleep struggles, and feel confident on day 1 of being a dad.

GET FINANCIALLY PREPARED

We’ll guide you step-by-step through family finance 101, creating your baby budget, and identifying your biggest cost saving opportunities.

“This course has been a tremendous gift for myself, my partner and my son. It allowed my partner to feel held, seen and supported in her motherhood journey. 

Dan and John have put together the most comprehensive fatherhood program out there.”

Nate Berner-Tobin — Asheville, NC

program roadmap

The course includes 70 bite-sized video lessons grouped into 5 main modules.

  • Learn what to do during pregnancy to prepare for baby’s arrival and support your partner through all her changes.

  • Learn what to expect during birth, what your role is, and how you can help your partner through the most intense experience of her life.

  • Learn what to expect in the first few months of parenthood, how to support your partner with her postpartum healing journey, and how to take care of your new baby.

  • Parenthood puts massive stress on relationships and can even lead to divorce. This module gives you tactical guidance on how to improve at communication, connection, and managing conflict as new parents.

  • If you want to be an amazing dad, you need to approach this job with intention and focus. This module gives you step-by-step guidance to craft the vision, values, and roadmap that will help you reach your full potential as a dad.

  • We’ll walk you step-by-step through:

    • Family Finances 101 - Get the foundational principles & tools to manage your family’s finances with confidence

    • Baby Budgeting - Use our template to map your first 2 years of baby expenses

    • Long-Term Planning - Understand the long term financial impact of kids, so you can plan for the future

“I feel so much more of a grasp on what my role is. This course is so detailed and has so many small examples of where fathers went wrong in situations — or didn't know what they could have been doing. It's helping me understand all the ways to prevent division and keep my relationship strong with my wife.”

Charlie Nugent — Saint Johnsonville, NY

30 day money-back guarantee

We’re so confident in Fatherhood Ready, we’re offering a 30 day money-back guarantee. Just email us within 30 days of purchase and we’ll issue a full refund.

“The lessons I learned through the program were invaluable — a great mix of practical programming with deep self-reflection led to me feeling much more confident to step into my new role as a father

Ryan Vanvalin — San Francisco, CA

why this sh*t matters

“Fatherhood Ready gave me the information, support, and community I was looking for during the month important transition of my life. By taking part in Fatherhood Ready, my journey became the rite of passage stepping into this new role should be for all men. ”

Travis Patterson — Bayfield, W

LIMITED TIME offer

get 60% off fatherhood ready

This is the best price we’ll ever offer on Fatherhood Ready. Right now, you can get our flagship fatherhood prep program for just $99 — the ONLY time we will be offering this big of a discount off the regular price of $247.

meet your Guides

Dan Doty

Dan is a father of three, global men’s work leader, wilderness guide, executive coach, and meditation teacher. Dan has spent 20+ years — and thousands of hours — working with men and dads to build their emotional intelligence, grow their leadership skills, and unlock their full potential.

Dan’s expertise is in helping men unlock their inner leader, find their purpose, tap into their emotions, and live boldly.

John Mcbride

John is a father of two, startup marketing leader, life & leadership coach, and mindfulness teacher. He spent a decade helping small startups grow into iconic brands (like Lyft and Calm).

John’s expertise is in helping dads create the right goals, habits, rituals, and systems to maximize their success and fulfillment at work and home.

dan in the media

Frequently asked questions

  • If you've checked out any of the expecting dad books, then you know why we felt compelled to create this program. Those books are wildly outdated and set the bar way too low. "Don't make your wife cook and clean when she is 9 months pregnant." Yeah, no shit dude.

    We started with a different premise. We created this program for the men who don’t accept the bare minimum. It’s for men who want to raise the bar on what it means to be a great father and husband. It’s for men who want to enter fatherhood feeling truly prepared, competent, and confident.

    So we don’t dumb things down and give generic advice like “do some extra work around the house to help your pregnant wife.” We provide a detailed, step-by-step blueprint for becoming the best possible dad and partner you can be.

    We’re confident that it’s 10x better than any other single resource out there. If you don't agree, we'll give you a full refund.

  • This course supports you through pregnancy, birth, and postpartum. So it's great to jump in wherever you are in journey!

    • If you're early in pregnancy, just start at the beginning of the course.

    • If it seems like labor is right around the corner, jump ahead to the birth module.

    • If baby is already here, dive into the postpartum module

  • There are around 5 hours of video lessons and 5-10 hours worth of guided exercises and conversations to complete on your own time.

    We typically recommend you move through the course at whatever pace feels right for you given you current circumstance. We detail how to think about this in the intro module of the course, but here are a few potential paths you could take:

    • The slow burn: You’re early in the pregnancy journey, so you have plenty of time and can work through the course material at whatever pace feels right for you and your partner. We recommend going through most of the video content in the first few weeks so you understand the full picture, and then you can slowly work through the various exercises over several months.

    • The 11th hour crash course: You’re in the final 1-2 months (or maybe weeks!) of pregnancy, so you want to really crank through the course as quickly as possible. Maybe you only have time to consume the videos and do about 25% of the exercises before baby arrives. Don’t sweat it. You can always continue to work through this stuff over the coming months as you settle into parenthood.

    • The middle way: Or, if you’re somewhere in the midpoint of pregnancy, you probably want to work through most of the course material in the next 2-3 months.


  • We want to acknowledge that this first version of the course emphasizes just one particular parenting and relationship dynamic amongst many possible permutations. We both happen to be married men in heterosexual relationships with women who were able to conceive naturally without much complication.

    We know that this is not the only pathway to parenthood, but we started here given it has been our lived experience and is what we feel most capable teaching about.

    Our aim is not to be exclusionary, but to use our personal experience to be of the most service to the expecting dads we feel prepared to support.

ready to become a better dad and partner?